Stop struggling
and start growing
your software company.

I help B2B software companies market better,
sell more, and grow faster.

20+ Year Track Record
Draw upon 20+ years of executive marketing and sales leadership.
$1 Billion Closed Revenue
Benefit from over $1 billion in software and SaaS subscription sales.
Repeatable Framework
Tap into a repeatable framework you can use to grow faster.

Growing your company starts today ➞

It can be a struggle to
gain market traction.

You want your software company to grow. In order to do that, you need marketing that works and sales that close. The problem is you might not be getting the market traction you need.

Working as a software marketing and sales leader for the last 20 years, I know the lack of market traction can feel brutal. It can make the best of us wonder if we have what it takes to lead a company, or if we’ve lost our mojo.

But it doesn't have to be.

The good news is you have a product that’s shipping. That’s half the battle. (There are so many entrepreneurs who haven’t even made it this far!)

What you need to work out now is:

What to say. Often, founders find it difficult to explain their solution in a way that prospects understand. Clarity will speed things up, while confusion will slow things down.

How to say it. It’s not just what you say when you explain your product. It’s how you say it that makes software buyers sign on the dotted line. That’s true for your marketing team. That’s true for your sales team.

When (and where) to say it. If you’re pitching to the wrong audience, or to no audience at all, you’ll never get traction. No matter how good your software is.

Remember… you’ve already solved the hard part. You’re half-way there.

Now it’s time for the fun part. Let’s go get you some traction and see your hard work pay off.

Let's get to work ➞

Business Strategy
Marketing Strategy
Sales Strategy

About Chad D. Perry

Chad Perry is the founder and principal of Chad D. Perry Consulting, LLC. He holds an MBA and has been a contributing writer for Inc. and TechCrunch, as well as earning media coverage in Bloomberg, Fast Company, Forbes, Newsweek and ReadWrite.

As a senior sales and marketing leader he has $1 billion in revenue credit to his name. His average company sales improvement is 3X during his tenure at any one company. He has worked with 11 of the Fortune 50, and 3 of the Top 5 Broadcast and Cable Networks.

Chad has developed the RevenueMechanics™ framework to help CEOs align sales and marketing teams on the same, right page.

As seen in

Psst... click the button over there ➞

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The Busy Executive's Guide to Growing a Software Company

Three things every executive should know to make generating revenue easy.

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